The Launch Workshop announces two new mini courses
July 3, 2008 on 9:50 am | In The Launch Workshop | No Comments WRITING WORKSHOP - Write Headlines In Seconds, Articles in Minutes and Learn the Secrets the Pros use. Just $7.97 for a 5 lesson week trial!Today I’m delighted to announce the launch of two new mini courses. These are aimed at those that want answers to the most common questions asked about website promotion and have copywriting secrets revealed.
The mini courses are entirely free and available instantly by entering your name and email address. My autoresponder ensures that you then get each part automatically delivered to your email inbox.
The Writing Mini Course reveals the 5 secrets of great copywriting and includes…
1. The 3 steps that sum up successful copywriting
2. The thing that the majority of people find most challenging about copywriting
3. A little known secret about copywriting
4. The biggest reason that people fail in copywriting
5. What it takes to succeed in copywriting
So enter your name and email address below for the Writing Mini Course…
Or the Website Promotion Mini Course contains…
1. The 3 steps that sum up successful Website promotion
2. The thing that the majority of people find most challenging about Website promotion
3. A little known secret about Website promotion
4. The biggest reason that people fail in Website promotion
5. What it takes to succeed in Website promotion
You can sign up with confidence for any mini course as I respect your privacy and never spam or sell on or share your details with anyone.
Everything you’ve been told about copy writing is wrong!
July 1, 2008 on 9:30 am | In Copy writing, The Writing Workshop | No CommentsWhether you have a website to launch, an ebook to publish, or affiliate scheme to promote website copy writing is one of the most essential skills to have. If you’re promoting anything online you will need to create compelling copyto form articles, press releases and website content. But they’ve been hiding the truth from you!
They say you need to hire a copy writer - they are wrong! Hiring a copywriter is the WORST thing that you can do. Even if grammatically correct, their copy will disappoint. It will be empty and lack that magic ingredient that your customers will love - YOU! Only you have the unique mix of knowledge, passion and experience that could create a special bond with your customers.
They say your writing will never be professional - they are wrong! Professionals use writing tricks and tools that you can learn use in your own writing that same day.
They tell you that PLR copy is the answer - they are wrong! PLR (Private Label Rights) copy is dreadful. It’s the industrial approach to website content in which you can buy 100s of articles in one go.
They make it worse by making it seem a lot harder than it need be so that you go to them to write for you.
They are the dusty academics and academics that like to make you feel stupid when you make mistakes and they just love pointing them out. There may not be an official conspiracy with a secret HQ but it’s just as effective. For example, when have you ever heard a copywriter say “Here’s a better way of doing it that will save you time and money”?
The answer is probably never because they don’t want you to know how to write, they don’t want you to realise that you are the best person to create your copy and they don’t want it to be quick and easy. Then they bill you. Not only do they bill you they then keep you in this trap so that you go back for more and more.
It’s time to fight back and break free from this writing trap and start creating your own compelling copy. This will help you build a unique bond with your customer built on your passion and knowledge and their growing trust and respect in you. So fire that copy writer and take control of your own website!
There is a better way in the shape of the Writing Workshop and this copywriting course can help you create headlines in seconds and perfect prose in minutes and how to decide what to write about! I will even disclose the powerful copy writing tools that the pros use!
Announcing The Launch of The Writing Workshop as a Pilot Course
June 30, 2008 on 8:34 am | In The Writing Workshop | No CommentsToday I’m delighted to announce the launch of the Writing Workshop as a Pilot course. This 25 lesson copy writing course spans just over 4 months and will teach you how to write compelling copy that the search engines will love.
You’ll learn all about headline writing including how to write killer headlines, better headlines and even instant headlines in which you’ll write headline in seconds!
The copywriting secrets revealed will help with large and small business PR, will reveal article marketing secrets, blogging tips and secrets and will help you get more website traffic.
There’s so much more as the course will teach you about finding inspiration for what to write, writing for the search engines, improving and self-editing your work, using the same techniques to create articles, blog entries, press releases, presentations, news stories, sales letters, squeeze pages and more.
This copywriting course consists of copywriting lessons backed up by lesson tasks, workbooks and assignments to ensure you get the results you need. All you need is to set aside 15 minutes a day to learning how to create compelling copy. This is not the over hyped nonsense that rapidly clutters your hard drive gathering cyber dust as soon as you’ve read it these are lessons that will help you write compelling articles and then improve them, apply them and put them to work to promote your business, ebook or website.
This is the pilot version of the course which means two things.
1. You get the access to the full course at a ridiculously low price.
2. In return I want your constructive opinions and feedback to make the course even better and your testimonials and success stories for the main launch.
Do we have a deal? Let me spell it out for you.
For just $7.97 you will get 5 lessons in 7 days as a trial week of the Writing Workshop. These aren’t fluff these are real lessons in which you will learn more about yourself and your customers then most know, the anatomy of an article and the four essential components and how to write headlines in seconds. All for just $7.97.
I’ll then send you a short survey so you can tell me what you think.
If you’re enjoying the course then you’ll continue into the first full month and
Learn how you can use the power writing techniques professional writers use to create memorable and persuasive articles, books and speeches. I teach them to you in lesson 10 and IMMEDIATELY you’ll start noticing them in newspaper reports, magazine articles and political speeches. You can use them as well after reading lesson10! This lesson will revolutionise your writing forever!
In the second month you’ll learn about finding inspiration and writing for the search engines.
In month 3 we’ll put your writing to work to get more website traffic to your site.
Finally in month 4 you’ll start applying the system and learn an alternative way you can use to create all the copy you need without writing a single word!
However, if you’re not finding it useful then simply cancel your payment before you’re charged $29.97 for the first full month with my thanks for your comments.
If you’re really unhappy then take advantage of the no quibble 100% money back guarantee and claim a full refund. I would still like to see your comments as I want to make sure this e-course is the best it can be. Don’t worry, there will be no arguing or delay over a refund I just want to collect all feedback including negative comments.
Please don’t delay or you will miss out. This pilot course will only be open at this price for a limited time until I have gathered the feedback, comments, suggestions and testimonials that I need. So please click here for the Writing Workshop and begin writing compelling copy that the search engines will love.
Click here to find out more about the Writing Workshop…
1. The trial week - this a no-brainer: you’ll get 5 trial lessons packed full of ‘no-fluff’ content in detailed, step-by-step format for only $7.97.
2. In just 4 days you’ll be creating killer headlines in seconds… isn’t that exciting!?
3. Your risk is zero as this offer is backed up by a 100% no quibble money back guarantee. No need to return the lessons, or workbook. They’re yours for trying it.
4. Unfortunately, when this pilot is over, this offer won’t be repeated. Don’t miss out. Find out more about the Writing Workshop or if you’re ready to claim one of the limited spots order now.
How to write better headlines the search engines will love
June 29, 2008 on 11:08 am | In Copy writing | No CommentsThe first and most important step in getting more website traffic by writing compelling copy the search engines will love is to create better headlines. Having a killer headline is absolutely essential as I have a secret to tell you about your readers. Lean close as they might not like it if they overheard. The secret to great headlines is that most readers are either very busy, lazy or both.
They simply either haven’t the time or can’t be bothered to read everything they see. So they scan what they see and decide whether the rest is worth reading. If your headline isn’t right then your articles just won’t get read – no matter how could they are.
Your headline must grab your reader’s attention and almost force them to read more or make them feel that they’re missing out. So your headlines should promise an answer they want, information they need or shock and amaze in some way. Make them want or need to know more.
Test the headlines you write on friends and family to make sure they do grab the attention and see how they can be improved. One word of caution, don’t lose sight of the main article in your efforts to create better headlines as it must remain relevant. If you had the perfect killer headline in every way except that it now no longer matched the article the reader would want to read more but then would become disappointed and confused.
Creating better headlines is only the first part of writing compelling copy the search engines will love as you need to follow the headline with the brilliant introduction, main copy, summary and conclusion.
The new Writing Workshop from LaunchWorkshop.com helps you with all this. Packed in the 25 lessons you’ll find how to write instant headlines in seconds and complete articles in minutes, inspiration so that you’re never short of things to write about and how to put your articles to work to get more traffic to your site. It all begins with a 5 lesson, 7 day trial for just $7.97.
Get more website traffic by writing compelling copy the search engines will love
June 28, 2008 on 9:57 am | In Copy writing, The Writing Workshop | No Comments“How do I get more website traffic?” has to the number one question that anyone with a website asks and the answer is surprisingly simple – you can get more website traffic by writing compelling copy the search engines will love.
This simple answer could have easily been called “article marketing secrets revealed”, “blogging for profit” or “blogging secrets” and sold to you for a price ending in 99 or 97 cents or as some sort of guru secret or underground traffic secret.
I believe in doing things differently. By stripping away the hype and other nonsense I aim to reveal the truth in a step-by-step style that you can put into action. This approach won’t appeal to everyone as it is neither a quick fix nor a push button software solution. Instead it requires you to have a brain and enjoy the subject of the website that you’re trying to promote.
The secret to writing compelling copy that the search engines will love is exactly the same as writing compelling copy that your human customers will love. Google and the other search engines now reward relevancy and original content which is good news. This translates to you write about what you love, know about and enjoy and both your human customers and search engine spiders will lap it up.
If you set aside 15-30 minutes a day you can create articles, blog entries and website content around each of the search keywords that you want to associated with. Don’t try and pack too many keywords in as it has to sound natural to your readers. Indeed, if you put in too many keywords then Google may ignore them!
For inspiration look to your customer’s problems, the products or services you provide or any current events that your readers may be interested in. Then write each one up linked to a keyword and let the search engine spiders do the rest!
By knowing your subject well and giving your customers the information they want and need you will soon get more website traffic by writing compelling copy the search engines will love.
The new Writing Workshop from LaunchWorkshop.com helps you with all this. Packed in the 25 lessons you’ll find how to write instant headlines in seconds and complete articles in minutes, inspiration so that you’re never short of things to write about and how to put your articles to work to get more traffic to your site. It all begins with a 5 lesson, 7 day trial for just $7.97.
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