How Can Google Help Local Business?

I know you’ve heard it all before about a system by which you can get on page 1 of Google.  A system that usually costs you hundreds of dollars to implement. A system that exploits some supposed Google loophole or glitch.   This time its different as keyword’s just like you are literally having your business put on the local business map by Google and its free!

I suggest that you create a Google Local Business Maps listing for your business today. This is about to be renamed Google places but it’s the same thing. This 10 minute simple task could revolutionise your business online. By completing a few online forms your local business could appear above the usual search results whenever anyone searches for a keyword in your area.

It doesn’t matter what your business is or where you are this is vital for your business as it typifies how the world of promotion is changing. The existing ways of adverts or signs propped by the roadside are flawed because they need people to notice them and take in the information and need your product or service all at the same time. Meanwhile your potential customers are searching for answers to problems they face online. As soon as they do that your Google local listing can appear.

These results appear above the normal search results and with more prominence than the paid adverts. They’re free to create so why are you missing out?

This is being kept a closely guarded secret by those consultants that want to charge you up to a $1000 for the same information and then claim credit when it gets you more leads and sales.

Although, creating a Google Local Business Listing is one of the 10 proven, quick and simple ways to promote your business in Hire The Internet you can see exactly how to do it for free by watching a video at www.hiretheinternet.com.

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Hire The Internet: An Online Marketing Plan Template For Small Business

www.HiretheInternet.com has released an online marketing plan template to help business owners put the Internet to use as a tool for their business without the jargon, cost and complexities that normally frustrate the process.

The business world is changing as the traditional advertising methods fade as potential customers are instead actively looking for what they want by searching for it online. This means to succeed a business needs proven marketing plan templates showing how to use the internet to capture new leads.

However, for many this is a major issue. They both lack the technical know how to do it themselves or the funds to pay thousands to a company or consultant.  Many have dabbled and are left with a website that does nothing to justify the money that it cost.

“The Internet can give your business new leads and prospects but only if you use these 10 techniques that have been researched and selected to work for you and your business”, says Tony Hetherington author of Hire The Internet: 10 Proven, Simple and Quick Ways To Put The Internet to Work for Your Business.

Hetherington have been researching for such a small business marketing solution for local business owners for many years. One problem he faced was that people were actually wanting the wrong thing.  “If you’ve dabbled at all online you can quickly get sidetracked by wanting traffic, high page rank and to be on page 1 of Google”, explains Hetherington.  “I first found ways to do just that but then made a terrible discovery – that huge numbers of websites just weren’t ready to accept traffic and the work needed to get such a website ready would take so long that the cost would be prohibitive.”

Instead he researched a marketing plan for small business in which you could basically hire the internet as you would any other employee or freelancer and get the results you expect without having to do their work for them! After all, you wouldn’t hire a bookkeeper and then do their maths for them.  The same had to be true for the internet.

Hire The Internet is the result of a major rethink that looked beyond the obvious, swept away the jargon and other barriers and presented to business these 10 simple, proven online marketing plan templates to get you what they really want – more sales and leads.

1. Creating a Google Local Listing

2. Keyword Research – finding your customers

3. Creating a Mobile version of Your Website

4. Registering In Directories and Review Sites

5. Setting Up An Auto-Posting Blog

6. Twitter Marketing Made Easy

7. Building and Using a List

8. Press Release Marketing

9. Video Marketing

10. Buying Targeted Leads

“I want to prove to local businesses that the Internet can be put to work for them and so I am even giving away the first method in a free video on the www.HireTheInternet.com website. If you can fill in a form then you can transform your business with a Google Local Listing as this will literally put you on the (Google) map and at the top of local search results” says Hetherington.

Hire The Internet is so much more than a book as anyone who buys it can also get free access to online resources that include 50 video tutorials, software to make things easier and graphics and templates.

“It doesn’t matter if you’re an artist or a zoo keeper, a plumber or a hairdresser as Hire The Internet will work for any business and in any market” claims Hetherington. “You don’t even need an existing website and you don’t need to be technically minded as everything is explained through step-by-step instructions and video tutorials allowing you to put the Internet to work for you while you focus on your business”.

An online version of this online marketing plan template for small business is available for immediate download for just $27 (approx £18). A printed version will soon be available from Amazon.

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What books can you recommend on internet marketing?

I need to promote my online business, therefore I’m learning about internet marketing. Any good books or websites out there?

For books I suggest you look at www.hiretheinternet.com which turns the whole process of online marketing on its head.  Instead of wasting your time with nonsense about page ranks and link bait it provides 10 proven, quick amd simple ways to put the internet to work for your business.  The first of the 10 is given away at www.hiretheinternet.com when some consultants charge up to $1000/£600 for the same info.

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Internet marketing?

I would like to find a Marketing company that can handle the marketing of my Internet store. I know they have to be out there.
Anyone have any names or websites that I can check?

Check out www.hiretheinternet.com

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List Building Tips – Show Your Members Real Results or Data

If you run a business that can offer case studies or data; you will get  the best results by sharing these things with your list members.

For example, if you are an expert at selling items on eBay, you can show real-life case studies from your sales last week. Show people how you write your copy, price your items, and got the most out of each sale.

This works across many different types of businesses. The point is that people like to see real-time results, and they are often impressed by and respond to them.

This works very well if you are eventually going to promote a product that you have used. So, as an eBay seller, you might have read some books that helped you get to the point you’re at now.

You can recommend the same books to other people, and earn commission from them if you don’t have your own product.

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5 different types of blog posts

Blog posts come in many different forms and lengths. If you want to keep your blog fresh and interesting, you should post often. Creating different types of blog posts will help to keep your audience interested. It will also keep you from getting bored with your blog. Whether you are blogging to make money directly from the blog or blogging to drive traffic to an affiliate program, you should know about these five kinds of blog posts.

1. The INSPECTION Blog Post.

Review blog posts can help you monetize your blog.  You “inspect” – take a closer look at – a product.  When you review a product and include an affiliate link, you’ll make a commission off of each sale generated with your affiliate link. Review blog posts should go over some of the major plusses and minuses of the product. Even if you loved the product, you should keep your review balanced by mentioning a few things that could have been improved. Your audience will appreciate your honesty and be more likely to trust your recommendation.

2. The INSIGHTS Blog Post.

Quick tips are great “in between” posts since they are so short. They are normally between 100 and 250 words. If there’s a great bit of information that you want to share with your niche but it doesn’t really warrant a full blog post, you can post a quick tip. The tip should be focused on one key area of the niche. For example, “How to Grease a Muffin Pan” is a perfect quick tip article for a cooking blog.

3. The INDEX Blog Post.

Blog readers love lists! If you’ll look at the most popular blogs you’ll see that they make good use out of this type of blog posts. You can make lists fit any niche topic imaginable. They are great ways to convey information online because they can easily be scanned by web readers who like to skim over information. You can create resource lists that will help your readers find information on your niche. You can also create lists of different ways to accomplish a goal in a niche, like “5 Ways to Drive Traffic to Your Sales Letter.” The possibilities are endless.

4. The INTERVIEW Blog Post.

Although these require a bit of preparation, they can be very valuable to your blog. You can interview someone in your niche and share the results of the interview with your blog readers. This will not only help provide valuable content for your blog, but you can also get more traffic to your blog. Likely, the person who you are interviewing will publicize the event on their blog and around the ‘net which will bring more traffic back to you.

5. The INSTRUCTION Blog Post.

Like quick tips, how to posts help you provide valuable information to your readers. However, unlike quick tips, these posts go into detail on a certain topic. Some how to posts are even separated out into two or three part courses. For ideas on what to create how to posts about, look at the most frequently asked questions in your niche and develop posts around those topics.

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